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Product Manager / Category Manager Baby Care

4 - 8 YearsBengaluru

Posted: 42 days ago

Job Description

  • Manage, control and implement the approved annual marketing plan of the assigned products
  • Researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits
  • Plan effective strategies, brand communications, promotional inputs & exciting campaigns
  • Follow up with various cross functional teams on new product developments and ensured that all the assignments were completed on time.
  • Monitoring sales achievements against plan
  • maintaining formal observation of competitive activity and assessing its effects on the brand
  • Administering the various elements in the marketing budget - advertising, production, promotions, product publicity etc and ensuring it is not overspent.
  • Work along with the sales department to implement marketing strategy and tactics for the brand
  • Ensure that sales forecast are being met & if not recommend measures to achieve them
  • Prepare sales forecast and monitor assigned product stock and coordinate with logistics personnel to order the assigned products and monitor the inventory status of the assigned products
  • Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, road shows and liaising with art designers, copy writers, media buyers and printers

Salary: Not Disclosed by Recruiter
Industry: FMCG / Foods / Beverage
Functional Area: Marketing, Advertising, MR, PR, Media Planning
Role Category: Marketing
Role: Product/Brand Manager

Desired Candidate Profile

Graduation or Post Graduation in Marketing, Business Administration
3-5yrs of sales and 3-5yrs experience in Brand Management and marketing field noth ATL & BTL activities of FMCG business would be advantage
Be a good listener and able to respond to results and consumer research.
Be Enthusiastic, proficient at communication and presentation.

PG - MBA/PGDM - Any Specialization
Doctorate - Doctorate Not Required

Company Profile

The Himalaya Drug Company
Working in Himalayas means to learn and grow continuously.Opportunities to work on the finest ever products in the herbal space, competitive salaries and excellent benefits. We offer challenging assignments, a world class working environment, professional management and ample prospects to train and learn along with exceptional rewards.
View Contact Details+
Contact Details

Recruiter Name:Mr K.G. Umesh

Contact Company:The Himalaya Drug Company