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Product Manager / Group Product Manager DERMA

5 - 8 YearsBengaluru

Posted: 23 days ago

Job Description

Position Summary:
The incumbent will design, implement & manage marketing Strategies / tactics and ensure execution of the same thru the sales team. Branding activities, communication, market research and market intelligence will be his / her responsibility. 

He / she will also be responsible for managing new launches (from ideation to launch), maintaining a healthy relationship with the physicians community.

Key Areas of Responsibility
  1. Develop and manage the brand budget. 
  2. Develop brand / product plan including positioning, market and 
  3. competitive analysis, customer segment selection and penetration plans, 
  4. P/L of Brand and related product positioning.
  5. Plan and design strategies for product/ Brand launch management, 
  6. Develop and manage the Brand / Product marketing budget.
  7. Develop and track metrics and success criteria for Brand programs and activities.
  8. Doctors / Key Opinion Leader wise brand matrix & KOL engagement. 
  9. Oversee marketing communications including branding, public relations, CME, seminars/symposia, analyst and market research management.
  10. Manage the brand portfolio 
  11. New Brand /Product Launches
  12. Identify the need for new brands /products
  13. Work with Cross functional teams to strategize new product launches
  14. Deliver timely launch of the new products
  15. Design the launch plans and zero error execution of the plan 

Salary: Not Disclosed by Recruiter
Industry: Pharma / Biotech / Clinical Research
Functional Area: Sales, Retail, Business Development
Role Category: Channel Sales
Role: Key Account Manager
Employment Type: Permanent Job, Full Time

Desired Candidate Profile

Education:UG -B.Sc - Any Specialization, B.Pharma - Pharmacy
PG - MBA/PGDM - Any Specialization, MS/M.Sc(Science) - Any Specialization, M.Pharma - Pharmacy
Doctorate - Doctorate Not Required

Company Profile

The Himalaya Drug Company
Working in Himalayas means to learn and grow continuously.Opportunities to work on the finest ever products in the herbal space, competitive salaries and excellent benefits. We offer challenging assignments, a world class working environment, professional management and ample prospects to train and learn along with exceptional rewards.
View Contact Details+
Contact Details

Recruiter Name:Shruthi m harihar

Contact Company:The Himalaya Drug Company